War 2 Sets New Record in North American Advance Ticket Sales

Ziya Khan August 2, 2025Last Updated: August 2, 2025

In a remarkable show of global anticipation, War 2 has made history in the North American market by becoming the fastest Indian film to surpass USD 100,000 in advance ticket sales. The Hrithik Roshan and NTR Jr starrer achieved this milestone in just seven hours, outpacing the previous record held by Devara, which took 11 hours and 37 minutes earlier this year.

Industry sources tracking pre-sales across key US and Canadian markets confirmed this benchmark, marking a significant victory for Yash Raj Films’ Spy Universe, which continues to build momentum with every new release. While excitement around War 2 had been steadily growing—fueled by the collaboration of two major stars—few anticipated such a rapid surge in ticket demand, especially in the highly competitive overseas market.

What makes this feat even more impressive is that the $100K mark was reached without region-specific promotional tours or major marketing campaigns in North America. The buzz has been driven primarily by the star power of Hrithik Roshan and NTR Jr, Ayan Mukerji’s directorial vision, and the franchise’s strong global box office legacy.The original War (2019) set new standards for Hindi action thrillers. War 2 aims to raise the bar further with intense action sequences and an expanded storyline, while also broadening the YRF Spy Universe, which includes blockbusters like Pathaan and Tiger 3.

For NTR Jr., this marks his first major Bollywood appearance since RRR, with strong support from Telugu cinema fans worldwide, especially in the diaspora. Combined with Hrithik Roshan’s international fanbase, War 2 has become a cross-demographic powerhouse.Industry insiders expect ticket sales momentum to continue well beyond the initial $100K milestone. With weeks remaining before release, the spotlight is on how far War 2 can push pre-sale records—not only for Indian cinema but for international film markets as a whole.In an era where Indian films are breaking into mainstream global markets, War 2’s performance in North America is more than a record—it’s a bold statement.