The star of movie Hasee Toh Phasee, Adah Sharma has been signed as the new brand ambassador for the Godrej beauty soap advertisement. Godrej has been one of the top soap brands for India for quite long now. The company is known for producing large range of soaps with high quality perfume in them. The company soaps are sold at much lower price than most other brands, making them market king in field of soaps.
With new financial year, the company Godrej decided to sign a new ambassador to promote their soap products. However after long search and wait, the company was unable to find the right star that fits in their budget and is fit for screening the advertisements of soap products of Godrej Company. Later after receiving suggestions, the company Godrej finally signed the Hasee Toh Phasee movie star Adah Sharma. In the interview, the company employee informed medial that Adah will be the perfect brand ambassador for their products.
To confirm the news later Adah also posted on a social media site that she has been signed as brand ambassador for the Godrej No.1 beauty soaps. Also she told in her status that she has already shot an advertisement with the soap maker. Adah told that the advertisement will be aired soon on Hindi, tamil and Telgu languages on different channels on television.
The decision to sign Adah as brand ambassador is considered to be more of a smart decision from the Godrej. It is mostly because the actress Adah is very much popular in south Tamil and Telgu movies. On the other hand company Godrej is also focussing more or south market which is quite weak in comparison to country’s central market of Godrej. Thus Adah’s popularity is said to help company grow further in south region.