Reebok needs no introduction and it has taken a big step by announcing its new face from B Town as its brand ambassador. Yes, you are right the B Town actor who is also a fitness freak – Varun Dhawan is the new face of the brand in India. He will be soon become part of the brand with the launch event of Reebok’s new Sole Fury campaign. The brand has also Katrina Kaif on the board and now the Student of the Year actor joining the Reebok family.
Varun is the right choice as he follows a disciplinary fitness regime diligently without worrying much about his tight schedule. It personifies the brand ethos along with igniting the spark of energy amongst the youth. He is known to have a good physique and he achieves his fitness goals the best thus remains the perfect representation for Reebok. Varun with start soon the biggest campaign for the brand called Sole Fury that adds sport and style.
Talking about the association with Varun, he said it makes him feel amazing to be the part of this brand. He further said he loves a group like these that thinks and acts like him when it comes to fitness and healthy living. He said Rebok stands for fitness and performance and makes people push their boundaries to make them feel themselves. He said he has been the admirer of Reebok’s products as they are created with perfect style and innovation. Now, he looks forward to having a good journey with the brand. Talking about his work, he is gearing up for his next film Coolie No. 1 remake.