Salman Khan’s highly anticipated action thriller, Tiger 3, has encountered a significant setback in its Indian box office run due to the intense competition posed by the Cricket World Cup final between India and Australia. While yesterday witnessed a promising growth in collections, today has brought a sharp decline in ticket sales. Let’s delve into the film’s performance on its day 8.
Tiger 3’s underwhelming performance at the Indian box office continues, raising questions about its release strategy. YRF’s decision to release the film during the festive season, coinciding with the Cricket World Cup final, appears to have backfired, as it has faced stiff competition from both audiences’ priorities and other film releases. While these external factors have undoubtedly impacted the film’s box office performance, the ultimate responsibility for its underperformance lies with the film itself.
Tiger 3’s box office trajectory experienced a surge on Saturday, with collections reaching 18.75 crores, a substantial 41% increase from Friday’s 13.25 crores. However, Sunday brought a sharp decline in revenue, as the highly anticipated Cricket World Cup final between India and Australia inevitably captured the attention of the nation. This predictable dip in attendance highlights the challenges faced by films competing with such major sporting events.
Early trends indicate that Tiger 3 is likely to generate a disappointing collection of 8-10 crores at the Indian box office on day 8, potentially falling below the 10-crore mark. Despite a promising start with decent occupancy during morning shows across the country, footfalls witnessed a significant decline for afternoon and evening shows. Even mass centers, where Salman Khan’s star power has typically held strong, failed to deliver due to the intense cricket fever surrounding the World Cup final. As expected, night shows also recorded low occupancy.
Compared to yesterday’s collection of 18.75 crores, Tiger 3 has experienced a worrying drop of 57-46%. After 8 days, the film’s total collection at the Indian box office stands in the range of 228.25-230.25 crores (all languages), falling short of the expectations set by the Spy Universe franchise.