The insider vs. the star kids debate has remained in the B Town since the death of Sushant Singh Rajput death came in the media. Considering to maintain the balance between the two, the JSW Paints India seemed to be maintaining the right balance by roping in the outsider Ayushmann Khurrana and star kid Alia Bhatt as the brand ambassador of the said paint company – JSW Group.
They have come together for the first time for the two actors – Ayushmann Khurrana and Alia Bhatt. They are now the part of the US$ 12 billion JSW Group with the two now being the part of the same as the brand ambassadors now. They have come together for a campaign called ‘Har Rang Har Kisi Ka’, which seems to celebrate the diverse colors of the country, claims the company. Thus they have named the campaign with the hashtag #EmbraceEveryColour.
This will be an integrated marketing campaign, which is going to be launched soon by the leading stars of Bollywood. They will be part of the same in the coming days. Talking about their work, Ayushamman Khurrana has been the part of several films, which are yet to hit the floor soon while same as the case with Alia Bhatt who recently was seen with the film Sadak 2 and Brahamastra with Ranbir Kapoor and Alia Bhatt. Stay tuned to know more about it and others only with us. Both Alia Bhatt and Ayushmman Khurrana are feeling excited by being the part of the campaign. They are ready to come out with the same soon.