#20YearsOfLagaan: Fans & media bring a unique wave by trending #MyLagaan on social media as Aamir Khan’s film marks 20 years
#MyLagaan is trending on social media as part of a unique user-generated campaign spearheaded by the media to commemorate the 20th anniversary of Aamir Khan’s film Lagaan. Lagaan, a masterpiece by Ashutosh Gowariker, hit the silver screens on June 15, 2001, striking a chord with millions of people and quickly becoming a gigantic and historic picture.
This is by far the most creative #20YearsOfLagaan anniversary party for a film. The uniqueness of #MyLagaan brings back so many memories for fans from when they first saw Lagaan that a flood of posts from media and fans have been shared on social media, revealing their fond memories and what the film’s release meant to them. This has never happened before on any other film’s anniversary, but it was necessary due to the record-breaking cinematic treat that was made of the blood, sweat, and tears of those involved.
Even Indian team cricketers have shared their #MyLagaan memories as well, which makes it even more special:
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Starring a whole host of talented actors, the film among many other achievements, made it to the nominations of the prestigious Oscars, being the third film after Mother India and Salaam Bombay. The third film to do so and one which changed the way people looked at Indian cinema, also giving it a place on the global platform. The film is a timeless classic, a sports epic that saw the impeccable Aamir Khan ‘Bhuvan’ along with some superlative performances by the ensemble cast and soulful tracks by A.R.Rahman made it a melodious memory for all.
Lagaan was Aamir Khan Productions’ first film, and since then, the company has given moviegoers some truly inspirational stories. Lagaan, which is still well remembered around the world, provokes many more sentiments than only patriotism.
