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YRF to celebrate 50th anniversary by new logo

aditya chopra
Aditya Chopra

Yash Raj Films (YRF) is all set to have a brand new logo, marking the start of the 50-year celebration of the banner.
The logo will be revealed by YRF chairman and managing director, filmmaker Aditya Chopra, on the 88th birth anniversary of his father, late filmmaker Yash Chopra, on September 27. The new logo might launch in all the official languages of India.

The number of iconic films that they have in their collection is outstanding. The company has given India many superstars, many of whom they have found and nurtured. The 50 year celebrations of this company, hence, becomes a very iconic moment for the entire Hindi film industry, a trade source said. Adi is definitely revealing a new, special logo to mark the big 50 year celebrations of the company. It will be revealed by him on the 88th birth anniversary of his father, legendary filmmaker Yash Chopra. It is definitely going to be a nostalgic moment. The new logo launch will mark the start of the 50 year celebrations from September 27th, the source added.
YRF has entertained audiences pan India for 50 long years. It is not an ordinary coup. Their movies cut across languages and entertain all of India. Revealing a new logo to mark the 50-year celebrations seems like a perfect start to Project 50! the source added. We hear the logo will be released in all the official languages of India. That would be a great way to thank the audience across all the states who have loved YRF films. Their movies, their stars have shaped the pop culture of India and such an acceptance will signify a big thank you from YRF, the source noted.

Atharva Karnik

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