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Mardaani Gaining momentum

mardaani-1st-box-office collection

Mardani getting released this week in more than 1300 screens gaining momentum as the day one passes. With 4.25 crores figure at day one, the collection went as expected. Both the subject and lesser amount of promotion really seem to be coming in the way of its collection and on the top of it the A Certificate seems to be a sword over its neck. All these factors have really played the vital part in hampering the amount of response it is getting over the box office. Nevertheless, the filmmakers have not much expectations from the movie considering the subject being dealt in the said film.

Digging deep the occupancy rate in the evening was seen getting momentum with percentage going up to 65 percent in the late shows. The cities in the north topped the table in higher occupancy rate, while southern side went dry giving average response to Mardani, the east and the west remained above the average, which is likely to gear up Saturday and Sunday. Perhaps the first three day or weekend collection of Mardani could cross up to 13- 15 crores, giving a decent collection at the end of the day. The states to get the best response include Punjab, West Bengal, Gujarat and Maharashtra. Its seem that the word of mouth is playing its part.

Manoj L

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